Full descriptions of images

Graphs

Litter Graphs

Litter composition in KY urban streets

May 1999 data: Pie graph showing that beverage containers comprised 42% of urban street litter, Take-out & fast food 19%, Tobacco-related (not including filters) 8%, Beverage carriers, bottle caps & pull tabs 5%, Candy, Gum & Snack food 5%, Toiletries 2%, and "accidental litter" 19%.

Litter Composition in KY waterways

May 1999 data: Pie graph showing that beverage containers comprised 44% of litter in waterways, Take-out & fast food 16%, Candy, Gum & Snack food 6%, Beverage carriers, bottle caps & pull tabs 6%, tobacco related (not including filters) 4%, toiletries 3%, and "accidental litter" 16%.

Graph of Litter composition on KY rural roads & highways

May 1999 data: Pie graph showing that beverage containers comprised 53% of litter on highways & rural roads, take-out and fast food 20%, candy, gum and snack food 6%, tobacco-related (not including filters) 5%, beverage carriers, bottle caps and pull tabs 3%, toiletries 1%, and "accidental litter" 12%.

Litter composition in KY - All sites

May 1999 data: Pie graph showing that beverage containers comprised 49% of total Kentucky litter, take-out and fast food litter 20%, candy, gum and snack food 6%, beverage carriers, bottle caps and pull tabs 5%, tobacco-related (not including filters) 5%, toiletries 1%, and "accidental litter" 12%.

Recycling Rates

Beverage Container Redemption Rates in Selected Deposit States, vs. the US average

Michigan data from 1990 to 2004 shows a steady recycling rate around 95 to 100%. Massachusetts data from 1990 to 2004 shows a slight rise from about 75% to 85% betweeen 1990 and 1996, followed by a fall to about 69% in 2004. New york data from 1984 to 2004 shows a recycling rate hovering between 70 and 80%. Oregon data from 1997 to 2002 shows a decline from around 88% to 81%. California data shows a significant rise from 52% in 1988 to 81% in 1992, then a gradual decline to 60% in 2004. The United States as a whole exhibits a lower recycling rate: 40% in 1984, rising to 52% by 1992, and falling again to 35% in 2003.

Cartoons

Bad Guys

A pig labeled "Junk drink bottlers," and robed skeleton labeled "Gun Makers," and another identical skeleton labeled "Tobacco Companies" sit in a pile of discarded beverage containers at the front of a classroom. The Tobacco Company says, "Okay, repeat after us:" He points to a chalkboard with the following written on it: "*Consumers enjoy our products! *What happens after we sell them isn't our problem..."

Aluminum Can't

A man labeled "ALCOA" points to a demonstration pad of paper, which says, "Goals: 1-Use more recycled content. 2-Reduce Greenhouse gases." The caption says, "Aluminum Can." In the next frame, the pad of paper now says, "Explain how Goals will be reached." The man has a puzzled look on his face and a thought bubble with a question mark. The caption is, "Aluminum Can't."

Positive Change

A newspaper kiosk displays the following headline: "Survey: Cash helps recycle rate." Next to it is a reverse vending machine spilling out coins. A woman who is putting a can into it thinks, "So that's the positive change that can result."

"Message in a Bottle"

A suited man, holding a newspaper that says, "New York State Legislature Bottle Bill Reform," is squeezed into a glass bottle. The cap reads, "N.Y.S Bottlers."

"Bigger Better Bottle Bill vs. the Larger Louder Litter Lobby"

The Bigger Better Bottle Bill, represented by a skinny man on a bicycle with a basket full of recyclable bottles, is pedaling down the road. Next to him is a huge SUV labeled "New York Grocers and Bottlers Association." A bumper sticker on the vehicle reads, "Dump the bottle bill." The vehicle's occupant is reaching out the window, dumping a garbage can full of bottles onto the bicyclist's head. The garbage can is labeled, "Larger Louder Litter Lobby."

High Visibility Campaigns

A woman watches a television which shows someone crying as someone else throws away a bottle, and the words, "Litter Lobby Lies." The caption reads, "High visibility campaign against the bottle bill." The next frame shows a car speeding down the road with a bottle spinning through the air to land in a pile of other littered containers. The caption reads, "High visibility campaign in favor of the bottle bill."

Surprised there's no refund

In the first three frames, Lucy from "Peanuts" sucks on a baby bottle, ponders it, and then tosses it away. In the third frame, she crawls away, thinking, "I'm surprised there's no refund on the empty bottles."